Digital Experience

Featured in this section is a UX case study documenting the redesign of the Kindle mobile experience. Completed as the final project for an Advanced User Experience course in Spring 2025, the redesign was developed in collaboration with a project partner, while the case study, research synthesis, and visual presentation were independently written and designed by me. The project demonstrates my ability to analyze user needs, identify usability challenges, and communicate strategic design solutions through a comprehensive UX process.

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Brand Identity & Packaging